Challenge 

To develop a future brand with the theme “Dining Room” as a response to emerging & predicted social, cultural, technological, political and economic trends. Envisioning and anticipating new concerns, desires and behaviours to reveal a business opportunity within this market sector.
Outcome

Con is a medium that brings people together, no matter how distant they are.
It’s all about eating, but it has no flavor.
Con is a personal dining
experience, whenever you
want, whatever you are doing.